"Leaning in" for aggressively personal reasons, falling in love again and again (and showing it on Reels), and a trend that you can use to show off what you're worried about
Sep 18, 2025
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9 min read
Digital Marketing
+4
Lizzie McGuire, alien spaceships, and why you should choose the band
Sep 11, 2025
+3
Bitin' Lists, throwing 'fits, and an audio that explains tariffs while tapping into the Sydney Sweeney discourse
Aug 7, 2025
11 min read
This weekly drop of content trends has officially moved to Thursdays!
Jul 10, 2025
13 min read
The latest must-try trends on TikTok and Reels
Jul 1, 2025
VIEW ALL
A super relevant 'measles' jingle to use on Reels, a TikTok trend that's perfect for showing the GOP is talking about you [#obsessed], and an audio for when a candidate announces a second run for office
Sep 4, 2025
10 min read
“Quick cry, pilates, coffee, go” finds itself on a list of anthems that represent 2025 in a nutshell
Aug 28, 2025
Amy Poehler shreds the interior design aesthetic of the White House to shreds, creating a perfect audio for Reels
Aug 21, 2025
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Welcome to #VIRAL, The Newsletter from Girl and the Gov®, the weekly that shares need-to-know content trends and concepts for political social media, digital, and comms professionals.
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