#VIRAL, the social media consulting newsletter for the political space.
The first woman in my bloodline trend comes to Reels, Timothee Chalamet's ballet comments go viral, and Azealia Bank's 212 is making videos (and creators) drop some moves
Mar 12, 2026
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12 min read
"The greed they talk about in the bible" Trend has a REAL moment to shine -- or sorry, moments, plural, to shine
Feb 26, 2026
9 min read
Jean skirts rule the roost on Threads, Charli XCX's Wuthering Heights album, and a trend involving break dancing (yes, really)
Feb 19, 2026
10 min read
A (new) Jersey anthem has arisen, a Wendy Williams audio that's giving evergreen trend, and a silly goose little way to spotlight a bad former boss
Feb 12, 2026
Rural traffic jams, recipes with morals, and a trend that shows what the crew looks like when they're talking about politics
Feb 5, 2026
The bait & switch trend pushing need-to-know info on ICE, The Chicks protest song moving the needle on TikTok, and more audios that send a strong message to viewers
Jan 29, 2026
11 min read
Owl impressions, the Ted Cruz weather-meter, and a Heated Rivalry trend that scores views
Jan 22, 2026
2026 is the new 2016 [apparently], your velcro co-worker dynamic is now content, and editing every day moments to feel like a reality show is the vibe
Jan 15, 2026
A trend for all platforms -- the 2025 Accomplishment Cake [details enclosed]
Dec 18, 2025
8 min read
50 Cent & Joe Jonas content leads on TikTok, Threads lights up after Noem hearing, and evergreen Instagram trends
Dec 11, 2025
"Come on superman, say your stupid line" trend takes over feeds, Pantone Color of Year sparks chatter on Threads, and a TBT trend on Reels that has everyone raising their eyebrows
Dec 4, 2025
"Dancing in mute" trend takes off, a new Melania Xmas mash-up makes it onto TikTok, and age rage bating becomes a thing on Reels
Nov 20, 2025
An old audio that's perfect for your Epstein files (and emails) related content
Nov 13, 2025
Hilary Duff is so back, and other audios that are bringing TikTok views
Nov 6, 2025
Threads pops off and so does a trend featuring creators flipping people off
Oct 30, 2025
Congrats, you're in Group 7
Oct 23, 2025
The Bad Bunny x Never Trump Guy remix you need to know (and use in your next TikTok)
Oct 16, 2025
Taylor Swift's new album spurs an endless amount of trends for TikTok & Reels
Oct 9, 2025
Content trends involving what lions concern themselves with, weird vibes, and birth control raps
Oct 2, 2025
Content trends involving red flags, the radical left, and wearing pink while talking about politics
Sep 25, 2025
"Leaning in" for aggressively personal reasons, falling in love again and again (and showing it on Reels), and a trend that you can use to show off what you're worried about
Sep 18, 2025
Lizzie McGuire, alien spaceships, and why you should choose the band
Sep 11, 2025
A super relevant 'measles' jingle to use on Reels, a TikTok trend that's perfect for showing the GOP is talking about you [#obsessed], and an audio for when a candidate announces a second run for office
Sep 4, 2025
“Quick cry, pilates, coffee, go” finds itself on a list of anthems that represent 2025 in a nutshell
Aug 28, 2025
Amy Poehler shreds the interior design aesthetic of the White House to shreds, creating a perfect audio for Reels
Aug 21, 2025
